If you have a won’t be undersold motto, the very best thing that you can do is find customers who find a better price somewhere else… and then give them the discount. Why? Because it proves you’re not lying, and it spreads the word. Those customers are heroes.
Adica, ceea ce au inceput de ceva timp sa faca si multi de la noi. De exemplu Cora, Carrefour si parca vazusem si la Flamingo la un moment dat, chestie care mi s-a parut foarte amuzanta. “Daca gasesti in alta parte mai ieftin iti returnam de X ori diferenta”. Seth zice ca sunt doua variante in cazul asta: prima varianta este sa ii lasi intr-adevar pe clienti sa gaseasca mai ieftin in alta parte, sa le platesti ce ai promis si sa te bucuri de faptul ca ei se vor transforma in portavoci puternice, povestind tuturor prietenilor despre tine.
De bun simt! Acum, ar mai fi o varianta:
Compare that approach to this one: It appears as though Best Buy had a secret Intranet site that looked just like their regular site… except with higher prices on it. So, if you came in claiming that the store was being undersold by the website, it’s alleged that employees would show you a site that sure looked like their site…exept you were ‘wrong.’
Cam care varianta credeti voi ca li se va parea romanilor mai interesanta?

